MVNO World Congress has been and gone for another year.
The event, this year held in France, gathered executives from around the globe, all interested in recent developments and innovations from the vibrant mobile virtual network operator sector. For wholesale carriers such as BICS, MVNO World Congress provides the perfect opportunity to not only maintain close relationships with existing customers, but also meet and greet new clients.
The event has become increasingly important in the industry’s calendar. The diverse audience confirms the expansion of this market throughout the globe, which has seen significant growth in the last year. According to the latest GSMA figures, the number of MVNOs reached almost one thousand by the end of 2014.
Although the European market is a mature one thanks to active regulators, BICS acknowledges the great potential of the American and Asian market, reflected in the astounding growth recorded last year. From a BICS perspective, Africa and the Middle East, currently two fast-growing markets, also present huge development potential due to very specific and demanding customer requirements.
Lately, BICS is providing connectivity for an increasingly diverse customer-base. BICS’ portfolio of services can be fully adapted to a wide array of businesses ranging from cable operators, broadband service providers to OTTs transitioning to MVNOs and international MVNO groups. Google’s launch of its MVNO on Sprint and T-Mobile’s networks earlier this year, is a strong illustration of where even dominating international brands might launch an MVNO to further serve their customer base.
A more recent additional and startling growth area is in the number of mobile network operators launching MVNOs to expand their operations internationally, which can be easily achieved utilizing BICS’ extensive roaming expertise and coverage. BICS enables these players to deploy services that allow them to target very specific end-users in a quick and cost-effective way.
Thanks to its experience in and knowledge of the industry, BICS is recognized as a key partner for MVNOs across the globe, offering access to its extensive network and roaming platform, and also operating a carrier-grade supporting infrastructure. As a one-stop-shop solution, BICS, through its Mosaic portfolio, enables its customers to be provided with a full service: from transport capabilities to business intelligence tools.
The MVNO OSS includes IPX, Signalling on 3 and 4 GSM networks, GRX, dual to single imsi and messaging solutions, whilst providing a single point of contact for troubleshooting to ensure operational excellence. This unique bundle provides BICS customers with in-house and patented solution to prevent APN issues and monetize traffic.
BICS takes pride in leverage its Operational Excellence through its team of skill and technical dedicated experts, ensuring a fast implementation. In addition to the aforementioned services, BICS also offers a hybrid roaming solution and an enhanced service providing instant bidirectional SMS exchange between MVNOs and the rest of the world. The flexible virtualizing business model of the MVNO has proved to be a success so far, and with the demand for thorough international reach increasing, there is still plenty of potential for this market.
An article by Vincent Godel and Sophie Greffier, BICS| 21 May 2015